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welcome to do better guidance

Do Better Guidance exists for the business owner who is doing everything alone. Bill Hinnenkamp built this company to give service-based owners, from trades to creatives to nutritionists, a real team to hand work off to instead of another tool to manage. We handle the books, the brand, and the systems behind your business, so you can spend your time on the work only you can do.

//meet our team

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Bill Hinnenkamp

I'm your ultimate ally in overcoming the challenges that hinder your full potential. With a passion for steering businesses toward success, I am dedicated to guiding you through every step of your journey. Together, we will conquer uncertainties and propel your business beyond new frontiers, ensuring you achieve the growth and success you deserve. My mission is to help businesses do better by providing the insights and strategies needed to thrive in today's competitive landscape.

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John Baker

John Baker is a multidisciplinary designer specializing in graphic design, web design, and motion graphics. He is dedicated to helping businesses effectively tell their story by building strong, visually compelling brands that connect with their audience and elevate and enhance their presence in a crowded market. From brand identity and digital experiences to engaging visual content, he combines creativity and strategy to help brands grow, expand their reach, and leave a lasting impression.

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Cassidy Scanlan

Cassidy Scanlan Advertising Group (CSAG) was founded in 2022 by Cassidy Scanlan, a marketing professional with over 10 years of experience. As a freelancer, Cassidy partners with businesses on website design, social media, branding, and videography.

Cassidy has worked with Bill and the //do better guidance team since their launch, supporting their marketing and digital presence. She values long-term client relationships, open communication, and creating thoughtful marketing solutions tailored to each business.

//our services

//create

Your brand should look like the business you are, not the one you slapped together in a hurry. We build logos, brand kits, and websites that hold up under real use, on your business cards, your homepage, and everywhere your name shows up next to a stranger's first impression.

//our clients

A few words from the business owners we have worked with, on the bookkeeping we have cleaned up, the systems we have built, and the websites we have launched.

Carl Kvale, Kvale Real Estate

"Bill has the ability to help business owners streamline and organize their operations and bookkeeping, and I highly recommend his services."

Keith and Lois Schmidgall, Sharing Love and Hope

"Very knowledgeable, patient, and easy to work with. We would recommend do better guidance if you need help with your business, they did a great job."

//are you a fit?

Do Better Guidance is built for service-based business owners, from $0 to $3M in revenue, who are ready to stop doing everything themselves. If you are the accountant, the marketer, and the ops person for your own business, and you know a team could do it better, you are exactly who we built this for.

//contact

Tell us where your business is stuck, the bottleneck you keep circling back to. Reach out below and we will set up a free 60-minute strategy session with Bill Hinnenkamp to map out your next step.

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